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  • The Only Way Is Essex – TOWIE

    Today was a true treat. Instead of staring at all the paperwork in the Fridja world, we had an exciting order from the ‘The Only Way Is Essex’ girls!!! What a good excuse to get a road trip in to Essex and meet the stars and hand deliver their two baby pink Coco F-1000 Fridja […]

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  • X Factor Final 2010

    How sad, X Factor final 2010 has ended! Essex boy Matt Cardle has won, what a guy… Here are some final pics from the last show. The stylists (and the steamers!) had a mammoth task for the show, so well done gang, have a well-earned rest!  What a fantastic show. Thank you guys so much! […]

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  • Estethica Press Day

    On Monday 6th December, the British Fashion Council hosted the Estethica Press Day at the Portico Rooms, Somerset House. The British Fashion Council founded Estethica, sponsored by Monsoon, over four years ago to showcase the growing movement of cutting edge designers committed to working eco sustainably. Estethica, now in its ninth season has evolved to become the hub […]

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  • Future Beauty: 30 Years of Japanese Fashion

    The Barbican Centre is having a fantastic exhibition to comprehensively survey avant-garde Japanese fashion, from the early 1980s to the present. Curated by the eminent Japanese fashion historian Akiko Fukai, Director of the Kyoto Costume Institute, the exhibition explores the unique sensibility of Japanese design, and its sense of beauty embodied in clothing. The amazing […]

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  • More Photos from X FACTOR!!

    Nothing makes us happier to see than the Fridja F-1000 professional garment steamer being used for something that brings so much happiness to the world. We present to you, the steaming of Wagner’s suit used on the 6th November 2010 at X-Factor!

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  • Grace Woodward and X Factor

    WOW! WOW! WOW! We are so happy that Grace Woodward and her fierce team are now armed with two F-1000 professional garment steamers (yellow and hot pink) to steam all the outfits on the most talked about show on TV,  X-FACTOR! The X Factor stylists have a HUGE job. Providing clothes for the contestants, the […]

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