• Eiffel Tower Catwalk Show 2014

    On Friday at 8 am, the iconic Eiffel Tower was transformed into a catwalk, and we provided the garment care. We know what you’re thinking, yes, it was cold.

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  • East London: Now and then.

    To celebrate us (Fridja and Veto Juicers) moving to under Bad Denim in Clapton, Hackney (East London), we’ve found a bunch of pictures from Google Maps from recent Hackney. Here are a few of my favourites, hope you enjoy! Ace Hotel 2008: 2012: 2014: Hackney Downs 2008: 2012: Dalston Junction 2008: 2012: Adam and Eve 2008: 2012: 2014: Hackney […]

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  • Fridja Steamers for Savile Row Savile Row – London Collections: Men 2014

    Savile Row, London Collections: Men at the Cabinet War Rooms. And Fridja. Yes. Oh yes. [pix_md_text align=”text_left”] “This January, for London Collections: Men, the bespoke tailors of Savile Row and The Woolmark Company, along with London’s best shirt & shoes makers and hatters, will present the modern face of British elegance to an international audience […]

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  • Time Out – Christmas Gift Guide 2013

    Christmas is brilliant in so many ways. Food, tv and East 17, who could wish for anything better? Well it’s sweet that Time Out just made our Christmas early. [pix_lg_text align=”text_center”]’This, my friend, is the end of ironing”[/pix_lg_text] Ta very much Time Out!!!!

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  • Polly King Showrooms – Paris

    Probably one of the best things about being in this line of work is getting to know the fashion industry behind the scenes. We started out when I was just 27, but designers can start out a whole lot earlier. They start with an idea, these ideas turn into designs, designs turn into samples, samples […]

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  • Fridja at the MOBO Nomination Awards 2013 MOBO Award Nominations 2013

    Last night we had the total pleasure of being asked to provide garment care for none other than the 18th anniversary of the MOBOs! The MOBO award nominations 2013 was held at swanky London hotel, The Grand Connaught Rooms. The night was to announce the nominations for next month’s MOBO awards held in Glasgow. The first […]

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  • London Collections Men London Collections Men SS14

    So maybe you already know how much of a big deal London Collections Men is. Maybe you already know that it’s pretty much THE men’s fashion event globally. Maybe you know that the whole world watches London from the 16th – 18th of June. Or maybe, just maybe, the Olympics was a much bigger deal for […]

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  • London Show Rooms A/W 2013 – Paris

    After a quick hop, skip and jump from Berlin (Fashion Week) on an overnight train, I arrived in Paris! The city of love, passion and buff cheese. I was on the way to London Show Rooms Paris AW13 London Show Room A/W 2013. First things first though, when you’re in Paris, eat an omelette, they really do do the best omelettes.

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  • International Woolmark Prize 2013

    This London Fashion Week, we supplied steamers for quite a few venues, but I’m going to concentrate on this one event that happened on Saturday 16th February  2013 at the incredible swish Me Hotel, London. The Woolmark Prize. So this event happens every year and to be honest, the Woolmark International Prize is a pretty […]

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